





TREAD CONNECTION CUSTOMER PROFILES
Convenience Shopper
This tire buyer values their time and wants the convenience that only a mobile tire installation can provide. Whether they're at work, home, school, or at a shopping center stranded with a flat tire, Tread Connection's mobile value appeals to this customer.
Commercial Fleet Tire Service
These customers see the value of not having to take a sales or staff member off of their line of work to have tire service repair or replacement performed. These customers include auto body shops, fleet service companies, and auto dealerships. Any company that operates one or more vehicles is a potential commercial fleet tire customer.
Third-Party Installations
Tread Connection provides the installation gap for online eCommerce tire wholesalers. The customer can order tires online, and Tread Connection will deliver the tires directly to the customer's home or business and install them.
Automotive Enthusiasts
The enthusiast values their vehicle and requires a mobile installation service provider that both understand their automotive passion and can also deliver a premium installation experience.